Scent and Beauté Inc. (SBI) was formed in October 2009 with the primary purpose of developing innovative beauty and lifestyle concept stores centered on giving consumers the shopping experience they deserve.

The company is headed by a team with a combined 50 years of experience in the fragrance and beauty industry, specializing in retail management brand and marketing management distribution and logistics.

To date SBI has launched three concept stores-one targeted at the luxury segment, the second at a younger mainstream market, and the third an alternative to traditional travel retail.