Job Duties and Responsibilities:
•    Plans and executes digital marketing campaigns, including web, SEO/SEM(SEO is increasing the amount of website visitors by getting the site to appear high on results returned by a search engine. SEM is considered internet marketing that increases a site’s visibility through organic search engines results and advertising) , email, social media and display advertising
•    Designs, builds and maintains  the Company’s  social media presence across all digital channels
•    Measures and reports on the performance of all digital marketing campaigns (ROI and KPIs)
•    Possesses  strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. 
•     Works  with the marketing team, supporting teams and vendors to launch campaigns on time and on budget.
•    Evaluates emerging technologies. Provide thought leadership and perspective for adoption where appropriate
•    Performs other related duties that may be assigned from time to time

Requirements
•    BS Degree in Marketing or a related field
•    Proven working experience in digital marketing
•    Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
•    Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
•    Strong analytical skills and data-driven thinking
•    Up-to-date with the latest trends and best practices in online marketing and measurement