Social Media Executive
- Full Time
- National Capital Reg- Mandaluyoung City
- Salary As Per Industry Standard
Work Address : Unit 164 Columbia Tower, Ortigas Avenue, Mandaluyong City, 1550
As the Social Media Executive, you shall be responsible in handling all social media channels and influencer campaigns to help grow brand awareness and engagement and customer satisfaction for Photobook Philippines.
Duties and Responsibilities:
Social Media Management
Manages all the social media channels of Photobook Philippines including but not limited to Instagram, Facebook, Twitter, Youtube, etc.
Should have a good understanding of social media marketing, the target audience and its behavior
Tracks all the changing social media trends and digital landscape
Develops the social media and content strategy
Produces and publishes content for all social media channels that will drive brand awareness and customer engagement
Tracks the relevant social media influencers to enhance the overall brand reputation and extend reach through influencer channels
Researches and identifies opportunities for Photobook Philippines to engage with influencers
Establishes relationships with existing influencers and build with new ones
Executes and implements the influencer campaigns for Photobook Philippines including the necessary paperworks
Performance and Analytics
Has knowledge on social media analytics and reporting tools including but not limited to Facebook Insights, Google Analytics, Hootsuite, etc.
Creates the performance reports of the social media and influencer campaigns with analysis and recommendations
Regularly monitors the competitor social media accounts and competitive analysis report
Education : College/university graduate, preferably with a degree in a
Communications, Public Relations, Marketing or a related field
Experience : 2-3 years experience as a Social Media officer/Account
Executive in an advertising/PR agency
Software Application : MS Office or Google Docs
Other Requirements : Has valid and unexpired passport
Other Skills : Must be good in written and oral English
Must have excellent negotiation skills
Must have excellent rapport
Must be organized multi-tasker
Must be a team player
Must have a good eye for design
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